Shopify Web Design UK Built to Sell

Yes, Peak Digital is a Shopify Partner, we build on every Shopify tier including Shopify Plus. The build itself is the same regardless of tier; what changes is the platform features available on top (multi-region selling, advanced checkout customisation, B2B wholesale, Shopify Functions, expansion stores) and the architecture decisions Plus enables. We use Plus features where they fit your business and don't push them where they don't.

Every Shopify build starts with a free scoping call and a fixed-price quote, sized to the scope of the work. We quote within 48 hours of the call. No hourly rates, no scope-creep invoices, you know the budget before any code is written. Pricing depends on catalogue size, custom integrations, content volume, migration complexity, and whether you need Shopify or Shopify Plus tier. We work between the theme-reskin end of the market and the enterprise Plus end, and neither extreme is where we live.

Six to ten weeks from scoping call to launch is typical. Smaller catalogues with no migration land closer to six; larger catalogues with platform migration, custom integrations, or multilingual setup land closer to ten. Shopify Plus builds with bespoke checkout extensions or large headless components run longer and we'll tell you on the scoping call. The timeline goes into the quote so you can plan launch campaigns against it. Scope changes mid-build are quoted as deltas, they don't blow up the timeline silently.

Standard Shopify (or Shopify Advanced) covers the vast majority of UK direct-to-consumer brands up to roughly £1m–£2m annual revenue, with most of the features that matter, checkout, multi-currency, gift cards, abandoned cart, advanced reports. Shopify Plus is worth the upgrade when you need bespoke checkout extensions, B2B wholesale at scale, multi-storefront for separate regions or brands, dedicated launch infrastructure for high-traffic drops, or a Customer Success Manager and Launch Engineer relationship. We'll tell you the right tier on the scoping call, with the reasoning, so you can disagree if you want to.

SEO foundations are built into the build, not bolted on afterwards. Schema markup, structured product data, sitemaps, hreflang where you operate cross-border, semantic HTML, sensible heading structure, fast Core Web Vitals, all standard. Google Merchant Centre product feeds are wired up clean before launch so paid shopping and free listings work from day one. If you want an active SEO programme post-launch, we run that as a separate retainer, see our SEO services.

Yes, most rebuilds we ship are migrations, typically from WooCommerce, Magento, BigCommerce, or older Shopify themes that have outgrown their architecture. We map every existing URL to its new home, write 301 redirects before launch, preserve product schema and structured data, migrate customer accounts where the source platform allows, re-validate the Merchant Centre feed, and run a post-launch crawl to catch anything missed. Done correctly, a Shopify migration preserves your traffic and rankings from day one.

Yes. Source Liquid, design files, customer data, content, all yours from day one. The theme lives in your Shopify admin and the development repo gets handed to your team or your next agency on request. No agency-owned theme licences, no proprietary frameworks you'd have to migrate off. Documentation is built for handover from the start, not as an afterthought when a relationship ends. The 30-day notice rule applies to retainers, not to your assets, those are always yours.

Only the ones that earn their seat. The default stack we configure depends on the build, but typically: Klaviyo for email and SMS, Loox or Judge.me for reviews, Gorgias for customer support, Recharge if you need subscriptions, Searchanise for predictive search, the Shopify Markets feature for cross-border, and the official Shopify GA4 and Meta Pixel apps for analytics. We replace many third-party apps with custom Liquid where doing so reduces bloat and the monthly subscription bill. The full stack goes into the scoping doc so the monthly app cost at launch is a number you've signed off, not a surprise.

Shopify Payments handles most of the card processing, with Stripe, PayPal, Klarna, Apple Pay, and Google Pay added where the customer mix justifies it. Royal Mail, DPD, Parcelforce, and Evri shipping configured against your actual carrier accounts and zones. UK VAT, EU VAT (post-Brexit one-stop-shop where relevant), and digital VAT for downloadable products. The configuration goes into the build scope, not into a post-launch "oh, by the way" conversation.

Optional retainer. Shopify itself handles the platform-level updates, security patches, and uptime, that's one of the reasons people pick Shopify over self-hosted alternatives. Ongoing maintenance with us is mostly app-stack hygiene, theme updates, Core Web Vitals monitoring, and small CRO tweaks. Most build clients pair this with a paid media or SEO retainer rather than a standalone maintenance contract, continuity beats agency-hopping. Standalone maintenance is available by quote.

Yes, when it makes sense. The build team and the paid media team are the same people. We run Google Ads and Meta Ads on a monthly retainer, quoted to the account. CRO is included in either retainer. If you'd rather take the build and run growth in-house, that's fine, the handover documentation is built for that case too.