UK PPC Index for Private Dentists for August 2026

This month's findings

Private dentists set a 24-month head-term high in June 2026 at £4.08, up 2.7 per cent on May's £3.97, while tail-term CPC came off its own peak to £4.11 from £4.30. Head CPC is 11.5 per cent above June 2025 and 16.4 per cent above its prior 12-month average of £3.50; tail CPC is 10.8 per cent above on both measures. The two series converged sharply, with the tail premium narrowing to £0.04 from £0.33 in May and £0.36 in April. That is the tightest coupling recorded for this vertical since August 2025. Sample size reached 25 keywords, the widest coverage the Index has held for private dentists across the 24-month window.